
¿Quién usa Evergage?
Designed for midsize to large businesses in retail, finance, travel, and other industries, it is customer data platform that allows for 1-to-1 customer engagement.
¿Qué es Evergage?
Salesforce Interaction Studio is the leading real-time personalization and interaction management solution, enabling companies to transform the dream of 1-to-1 engagement, across channels, into reality.
Combining in-depth behavioral analytics and advanced machine learning with data from existing sources, Interaction Studio empowers businesses to gain a comprehensive view of each one of their customers and prospects, and use that data to deliver maximally relevant, individualized experiences.
Información sobre Evergage
Salesforce
https://www.salesforce.com/products/marketing-cloud/customer-interaction/
Fundada en 2010
Resumen de precios de Evergage
Evergage no está disponible en versión gratuita y no ofrece prueba gratis.
Detalles de precios
Contact Salesforce Interaction Studio for pricing details.
Versión gratuita
No
Prueba gratis
No
Evergage: implementación y asistencia
Asistencia
- Horas laborables
- En línea
Implementación
- En la nube, SaaS, web
Formación
- En persona
- En directo en línea
- Seminarios web
- Documentación
Funciones de Evergage
Herramientas para A/B testing
- Análisis de relevancia estadística
- Análisis del embudo
- Editor visual
- Encuestas
- Mapas térmicos
- Programación de tests
- Páginas de aterrizaje y formularios web
- Segmentación de campañas
- Segmentación por público
- Test A/B
- Test multivariante
Software de personalización
- Análisis de contenidos
- Gestión de la experiencia
- Marketing de cuentas
- Motor de recomendaciones
- Perfiles de clientes
- Personalización de páginas web
- Pruebas A/B
- Relanzar cestas abandonadas
- Segmentación contextual
- Segmentación de campañas
- Segmentación por comportamiento
Software de plataformas de datos de clientes
- Análisis de comportamientos
- Conformidad con GDPR
- Correspondencia de datos
- Gestión de campañas
- Integración de datos
- Modelado predictivo
- Perfiles de clientes
- Personalización
- Segmentación de clientes
Lista completa de Software de plataformas de datos de clientes
Alternativas a Evergage
Más alternativas a EvergageReseñas de Evergage
Todas las opinionesCalificación general
Evaluación media
Eileen C.
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Calificación global5 /5
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Facilidad de uso5 /5
-
Características y funcionalidadesSin valoración
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Asistencia técnica5 /5
-
Relación calidad-precio5 /5
-
Probabilidad de recomendaciónSin valoración
- Fuente de la reseña
- Fuente: GetApp
- Publicado el 30/11/2015
- Fuente de la reseña
- Fuente: GetApp
- Publicado el 30/11/2015
Usuario verificado
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Calificación global4 /5
-
Facilidad de uso4 /5
-
Características y funcionalidades4 /5
-
Asistencia técnica5 /5
-
Relación calidad-precio4 /5
-
Probabilidad de recomendación
- Fuente de la reseña
- Publicado el 17/1/2018
"Evergage is a great platform to engage your customer in a personalized and strategic manner."
Comentarios: The ability to A|B test different website pages, communications, and messages based upon multiple datapoints, segmentation, and personalization at a reasonable price.
Puntos a favor: The software is an affordable platform which allows a marketer to A|B test and essentially personalize content on a variety of datapoints. At a previous position, we would have customers who went to click and leave the cart, be served up a 10% coupon before leaving in an effort to encourage the purchase. You can also test landing pages, and setup triggers based upon audience demographics, etc. A full suite of analytics will also be available to help you analyze the efficiency of your messages. All of this can be done across previous customer segments, or existing customer segments. Customer support is dedicated and strong.
Contras: There's not a ton to dislike about Evergage. The prices are reasonable, the support is strong, and the platform has a ton of features to allow a marketer to successfully conduct an A|B test, content/message customization, and more automated personalized ways of communication with one's target audience.
- Fuente de la reseña
- Publicado el 17/1/2018
Usuario verificado
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Calificación global4 /5
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Facilidad de uso3 /5
-
Características y funcionalidades5 /5
-
Asistencia técnica2 /5
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Relación calidad-precio3 /5
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Probabilidad de recomendación
- Fuente de la reseña
- Publicado el 28/4/2020
"Could be better"
Comentarios: Generally it is a great tool that allows you to do great deals of things.
Puntos a favor: What amazes me about this tool are the possibilities it gives you, there are so many features and so many things this can be utilized for. The interface is quite user friendly and you get use to it pretty fast
Contras: The amount of things it allows you to do comes at the cost of some technical difficulties. Sometimes we have issues testing the prepared campaigns before going live, we have to reinstall the Chrome extension that is available multiple times to get it to work
- Fuente de la reseña
- Publicado el 28/4/2020
Usuario verificado
-
Calificación global4 /5
-
Facilidad de uso3 /5
-
Características y funcionalidades4 /5
-
Asistencia técnica3 /5
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Relación calidad-precio4 /5
-
Probabilidad de recomendación
- Fuente de la reseña
- Publicado el 4/12/2019
"Good Software for Real-Time Analysis"
Puntos a favor: Evergage helps me to turn difficult tasks into simple ones. For example: helps us completely target and personalize our campaigns. It's very easy to configure! The tool has a great support team, they are available at all hours and help organizations with strategy & everyday needs.
Contras: There isn't much I dislike about Evergage. Sometimes the tool buggy and crashes. It has a medium learning curve. Initially, is hard to learn how to build learning recipes.
- Fuente de la reseña
- Publicado el 4/12/2019
Usuario verificado
-
Calificación global5 /5
-
Facilidad de uso4 /5
-
Características y funcionalidades4 /5
-
Asistencia técnica5 /5
-
Relación calidad-precio5 /5
-
Probabilidad de recomendación
- Fuente de la reseña
- Publicado el 29/8/2018
"Very easy to use conversion tool ideal for small companies"
Comentarios: We are creating a department specialized in ecommerce within the agency where I work and we give great importance to the AB testing tools; we have used Evergage and it has been a rewarding experience.
Puntos a favor: It is very easy to create audiences and see a preview of what we are looking for as an objective. The analysis in the application is very good to check the efficiency of campaigns and based on that to adjust settings. The price quality ratio is excellent, it is not expensive for the functions it has. The support is another high point, with people willing, with advanced knowledge.
Contras: There are no cons worth mentioning, maybe the only thing I noticed is that the learning curve with some functions is a little complicated, but it is understood that to use this type of platform you must have prior knowledge in AB testing
- Fuente de la reseña
- Publicado el 29/8/2018