---
description: ¿Qué piensan los usuarios de Salesforce Customer360? Lee las reseñas y opiniones verificadas, descubre sus características y el nivel de usabilidad, consulta los precios y conoce las ventajas y desventajas de Salesforce Customer360 gracias a Capterra Colombia.
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title: Salesforce Customer360 - Opiniones, precios y características - Capterra Colombia 2026
---

Breadcrumb: [Inicio](/) > [Software de gestión empresarial](/directory/30532/business-management/software) > [Salesforce Customer360](/software/1062021/salesforce-customer360)

# Salesforce Customer360

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> Salesforce Customer 360 es un conjunto integral de productos diseñados para revolucionar la forma en que las empresas se conectan con los clientes.
> 
> Veredicto: 48 usuarios lo han valorado con **4.8/5**. De los mejores valorados en **Probabilidad de recomendación**.

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## Estadísticas y valoraciones rápidas

| Métrica | Calificación | Detalles |
| **En general** | **4.8/5** | 48 Opiniones |
| Facilidad de uso | 4.5/5 | Basado en las opiniones generales |
| Asistencia al cliente | 4.7/5 | Basado en las opiniones generales |
| Relación calidad-precio | 4.7/5 | Basado en las opiniones generales |
| Funciones | 4.8/5 | Basado en las opiniones generales |
| Porcentaje de recomendaciones | 90% | (9/10 Probabilidad de recomendación) |

## Sobre el proveedor

- **Empresa**: Salesforce
- **Ubicación**: San Francisco, EE. UU.
- **Constitución**: 2003

## Contexto comercial

- **Público objetivo**: Trabajador autónomo, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+
- **Despliegue y plataformas**: Cloud, SaaS, Web
- **Idiomas admitidos**: inglés
- **Países disponibles**: Estados Unidos

## Funciones

- Alertas y notificaciones
- Automatización de marketing
- CRM
- Creación de informes y estadísticas
- Creación de informes/análisis
- Gestión de campañas
- Gestión de clientes potenciales
- Gestión de contactos
- Gestión de flujos de trabajo
- Gestión del pipeline de ventas
- Herramientas de colaboración
- Importación y exportación de datos
- Métricas de rendimiento
- Panel de actividades
- Seguimiento de interacciones
- Third-Party Integrations

## Categoría

- [Software de gestión empresarial](https://www.capterra.co/directory/30532/business-management/software)

## Categorías relacionadas

- [Software de gestión empresarial](https://www.capterra.co/directory/30532/business-management/software)
- [Herramientas de colaboración](https://www.capterra.co/directory/15/collaboration/software)
- [Software de inteligencia artificial](https://www.capterra.co/directory/30938/artificial-intelligence/software)
- [Sistemas automatizados de ventas](https://www.capterra.co/directory/12/sales-force-automation/software)
- [Software CRM](https://www.capterra.co/directory/2/customer-relationship-management/software)

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1. [monday.com](https://www.capterra.co/software/147657/monday-com) — 4.6/5 (6035 reviews)
2. [WPS Office](https://www.capterra.co/software/126794/wps-office) — 4.5/5 (1533 reviews)
3. [QuickBooks Online](https://www.capterra.co/software/141374/quickbooks-online) — 4.3/5 (8447 reviews)
4. [Jobber](https://www.capterra.co/software/127994/jobber) — 4.6/5 (1456 reviews)
5. [Salesforce Sales Cloud](https://www.capterra.co/software/61368/salesforce) — 4.4/5 (18782 reviews)

## Opiniones

### "Flexible and powerful CRM and lead management system for big sales teams" — 5.0/5

> **Svetla** | *12 de enero de 2024* | Tecnología y servicios de la información | Valoración de la recomendación: 9.0/10
> 
> **Puntos a favor**: The system can work great no matter if your sales team is small or big, it has all the functionality and integrations you may need
> 
> **Puntos en contra**: The learning curve is a bit steep, particularly as concerns integrations and more advanced functionality
> 
> Salesforce sales cloud helped the team organize the sales process and communicate well on leads, even with most of the team working remote/on the field.

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### "Salesforce is the dedicated CRM for Sales" — 4.0/5

> **Becky** | *13 de noviembre de 2023* | Hospital y atención sanitaria | Valoración de la recomendación: 9.0/10
> 
> **Puntos a favor**: For our company, Salesforce has been a godsend. It helped tremendously with planning ahead and scheduling calls and follow-ups. Connecting Salesforce and Outlook has been really helpful for me because it streamlines my tracking and allows me to go back and add any missing details from my day.
> 
> **Puntos en contra**: It's usually more expensive than competing CRMs, but you may offset that by buying extra licenses for users, whether they're on the platform or not.
> 
> We've been able to log more information about calls, which has helped us make sure different personnel aren't calling the same clients. We fixed a problem where different salesmen were calling the same new leads, and we made it possible to assign specific goals to individual workers.

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### "Not a user friendly program for simple sales tasks" — 2.0/5

> **Mary** | *1 de julio de 2025* | Hostelería | Valoración de la recomendación: 2.0/10
> 
> **Puntos a favor**: SalesForce offered the ability to have many data tags associated with a given client so that more complex reporting and sorting could be accomplished.
> 
> **Puntos en contra**: The program felt clunky, not user friendly and hard to sort data for simple sales metrics. It required a lot of data to be entered to add a single piece of information for lead management.
> 
> Our team used an integration that did not work well for our company and caused a lot of confusion during a poor transition.

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### "Salesforce Customer360 Experience" — 5.0/5

> **Joshua** | *21 de mayo de 2025* | Hospital y atención sanitaria | Valoración de la recomendación: 9.0/10
> 
> **Puntos a favor**: I enjoyed the ability to be able to locate all of members information all in one spot. I am able to view customer details to research issues and guide them as needed.
> 
> **Puntos en contra**: It can be a hassle when it comes to training and your company utilizes different versions of Salesforce. There does not seem to be a super user access and so switching access between the different versions of Salesforce can be a little troublesome.
> 
> Salesforce Customer360 overall has been positive and is able to organize the customers information with ease. Being able to see everything you need to know about a customer in one source makes navigating a breeze.

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### "Great for sales and management" — 5.0/5

> **Lizandro** | *12 de noviembre de 2023* | Desarrollo de programas | Valoración de la recomendación: 9.0/10
> 
> **Puntos a favor**: The main features like the pipeline management and division. All the data of your lead on the main page without having to go in to your lead. The ability to have tabs within the tabs for an easier experience having multiple leads open.
> 
> **Puntos en contra**: That the task you set up for reminders or calls was not working 40% of the time. 10% of the time the leads did not go off your pipeline after calling them or when you remove them.
> 
> It is great\! Overall the main tools I used daily were awesome and always found new ways to play with them and use them to my job better. Just some minor glitches.

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## Enlaces

- [Ver en Capterra](https://www.capterra.co/software/1062021/salesforce-customer360)

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