---
description: ¿Qué piensan los usuarios de Square for Retail? Lee las reseñas y opiniones verificadas, descubre sus características y el nivel de usabilidad, consulta los precios y conoce las ventajas y desventajas de Square for Retail gracias a Capterra Colombia.
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title: Square for Retail - Opiniones, precios y características - Capterra Colombia 2026
---

Breadcrumb: [Inicio](/) > [Software de punto de venta para minoristas](/directory/31656/retail-pos-system/software) > [Square for Retail](/software/1006974/square-for-retail)

# Square for Retail

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> Square for Retail tiene todas las herramientas para vender sin problemas un POS, tienda online, inventario, hardware y pagos diseñados para los comercios minoristas.
> 
> Veredicto: 496 usuarios lo han valorado con **4.7/5**. De los mejores valorados en **Probabilidad de recomendación**.

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## Vista rápida

### ¿Quién usa Square for Retail?

Ya sea que vendas online o en tienda, Square for Retail puede funcionar para pymes y empresas de mercado intermedio, de sectores como bodegas, indumentaria y muchos más.

## Estadísticas y valoraciones rápidas

| Métrica | Calificación | Detalles |
| **En general** | **4.7/5** | 496 Opiniones |
| Facilidad de uso | 4.7/5 | Basado en las opiniones generales |
| Asistencia al cliente | 4.3/5 | Basado en las opiniones generales |
| Relación calidad-precio | 4.5/5 | Basado en las opiniones generales |
| Funciones | 4.5/5 | Basado en las opiniones generales |
| Porcentaje de recomendaciones | 90% | (9/10 Probabilidad de recomendación) |

## Sobre el proveedor

- **Empresa**: Square
- **Ubicación**: San Francisco, EE. UU.
- **Constitución**: 2009

## Contexto comercial

- **Precio inicial**: US$ 0,00
- **Modelo de precios**:  (versión gratuita disponible) (Prueba gratis)
- **Público objetivo**: Trabajador autónomo, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+
- **Despliegue y plataformas**: Cloud, SaaS, Web, iPad (móvil)
- **Idiomas admitidos**: español, francés, inglés, japonés
- **Países disponibles**: Australia, Canadá, España, Estados Unidos, Francia, Irlanda, Japón, Reino Unido

## Funciones

- Alertas y notificaciones
- Barcode/Ticket Scanning
- Base de datos de clientes
- CRM
- Creación de informes/análisis
- Cuentas de clientes
- Códigos de barras/RFID
- Facturación
- Firma electrónica
- Gestión de citas
- Gestión de comercio electrónico
- Gestión de descuentos
- Gestión de empleados
- Gestión de entrega
- Gestión de envíos
- Gestión de facturas
- Gestión de ingresos
- Gestión de inventario de minoristas
- Gestión de inventarios
- Gestión de pedidos
- Gestión de pedidos
- Gestión de precios
- Gestión de proveedores
- Gestión de renovaciones de pedidos
- Gestión de tarjetas de regalo
- Gestión de órdenes de compra
- Historial de cliente
- Informes de ventas
- Integración contable
- Marketing por correo electrónico
- Modelos de etiquetas
- Pagos electrónicos
- Pantalla táctil
- Personalización
- Procesamiento de pagos
- Programa de fidelización
- Punto de venta (POS)
- Reconocimiento de códigos de barras
- Seguimiento de costes
- Seguimiento de ingresos
- Seguimiento de inventario
- Tratamiento de pedidos
- Varias ubicaciones

## Integraciones (en total: 7)

- Instagram
- QuickBooks Online
- QuickBooks Online Advanced
- Square Appointments
- Square Invoices
- Square Payroll
- Square Point of Sale

## Opciones de asistencia

- E-mail/Help Desk
- Preguntas frecuentes/foro
- Base de conocimientos
- Asistencia telefónica
- Chat

## Categoría

- [Software de punto de venta para minoristas](https://www.capterra.co/directory/31656/retail-pos-system/software)

## Categorías relacionadas

- [Software de punto de venta para minoristas](https://www.capterra.co/directory/31656/retail-pos-system/software)
- [Software de control de inventarios](https://www.capterra.co/directory/30106/inventory-control/software)
- [Programas de código de barras](https://www.capterra.co/directory/10051/barcoding/software)
- [Software de entrada de pedidos](https://www.capterra.co/directory/30093/order-entry/software)
- [Software para floristerías](https://www.capterra.co/directory/30742/florist/software)

## Alternativas

1. [Square Point of Sale](https://www.capterra.co/software/154907/square-point-of-sale) — 4.6/5 (3039 reviews)
2. [Epos Now](https://www.capterra.co/software/152638/epos-now) — 3.8/5 (729 reviews)
3. [PayPal Point of Sale](https://www.capterra.co/software/171165/paypal-here-app) — 4.6/5 (2290 reviews)
4. [Clover](https://www.capterra.co/software/166759/clover) — 3.8/5 (583 reviews)
5. [Shopify POS](https://www.capterra.co/software/205337/shopify-pos) — 4.6/5 (248 reviews)

## Opiniones

### "A Secure Payment Processing Platform" — 4.0/5

> **David** | *13 de agosto de 2026* | Tecnología y servicios de la información | Valoración de la recomendación: 8.0/10
> 
> **Puntos a favor**: Square provides a very secure payment process for our e-commerce and retail clients. It allows smooth payment processing on the ground, in-person and online.
> 
> **Puntos en contra**: Integrations with WordPress websites have been fairly straight forward, but creating a registration process for events has been a weak spot and challenging.
> 
> Overall our experience has been very positive but we are still seeking solutions for more complex event-based transactions

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### "Great & Simple" — 5.0/5

> **Jabbara** | *8 de junio de 2026* | Producción de alimentos | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: For what day off of the prices is great\! It's a very simple payment processing service... with a few bells and whistles.
> 
> **Puntos en contra**: It was so easy to set up that I thought I was doing something wrong. The simple interface was easy to use, but I wish it had more detail.
> 
> I use sequel for retail for my breaking and mortar and my food truck. It's helped me over the years to keep track of items/stock.

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### "Do Not Use Square" — 1.0/5

> **Amy** | *10 de noviembre de 2025* | Construcción | Valoración de la recomendación: 0.0/10
> 
> **Puntos a favor**: At first it was easy.  Then I processed a large transaction and they closed the account and held money for 90 days
> 
> **Puntos en contra**: I processed a transaction for $13,800 through Square. Up until then, transactions had gone smoothly. Immediately after this transaction, Square closed my account and informed me that I would have to wait 90 days to receive the funds — with no way to expedite or reroute payment despite the urgent cash-flow implications for my business.&#10;Because these funds are tied up until February, my business is facing serious difficulty covering payroll and operating expenses. I operated in good faith, with no chargebacks or history of fraud, and now my ability to serve customers and pay employees is compromised.&#10;I request immediate review of my account closure and hold of the $13,800, with a pathway for either release of the funds now or cancellation of the transaction so I can process it through my preferred platform, Jobber, and continue business operations without interruption.
> 
> They will send you to chat vs a real person to discuss.  They will earn interest on your money while you struggle to pay bills.

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### "Square for Retail Review: Perfect for Launching and Simple Operations, but Costs and Support Frustrations Grow with Scale" — 4.0/5

> **Samantha** | *17 de agosto de 2026* | Construcción | Valoración de la recomendación: 8.0/10
> 
> **Puntos a favor**: I praise Square for Retail for its combination of zero-friction setup, transparent flat-rate pricing, and lack of mandatory long-term contracts. The platform streamlines daily operations by automatically synchronizing inventory, customer profiles, and sales data in real time between physical stores and integrated online storefronts. Our staff can quickly master its barcode-optimized checkout system, while management benefits from an all-in-one hub that handles purchase orders, vendor tracking, and actionable analytics without requiring expensive add-ons or separate fragmented applications.
> 
> **Puntos en contra**: Square for Retail becomes increasingly expensive as your business grows, as flat-rate processing fees can eat heavily into margins for high-volume stores compared to traditional interchange-plus processors. It can get frustrating when the software's stacking costs, where essentials like employee management, advanced loyalty programs, and automated marketing require paid monthly add-ons that quickly inflate monthly expenses. Additionally, I have encountered severe difficulties with customer support, automated phone lines, slow email response times, and limited access to live representatives during critical system outages.
> 
> Overall, my experience with Square for Retail has been overwhelmingly positive for getting our physical store up and running without technical headaches or massive upfront costs. The platform’s greatest strength is its sheer simplicity; the intuitive, barcode-optimized interface allowed our team to process checkouts instantly and learn the system in minutes, while real-time inventory tracking effortlessly bridges our brick-and-mortar register with our online storefront. That said, as our sales volume and product catalog expanded, the friction points became clear. The flat-rate processing fees and monthly add-ons for essential tools like advanced marketing and loyalty programs begin to eat into tight margins, and hitting a wall with automated customer service during technical glitches can be frustrating. Ultimately, it delivers a clean, reliable, and modern operating hub for small-to-midsize retail, though high-volume or multi-location businesses may eventually outgrow its simplified ecosystem.

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### "A great payment processing service for small businesses\!" — 5.0/5

> **Amie** | *11 de agosto de 2025* | Organización de eventos | Valoración de la recomendación: 9.0/10
> 
> **Puntos a favor**: User friendly for many types of businesses, tracks inventory, supports online sales, competitive pricing for plans vs. other products.
> 
> **Puntos en contra**: We had a transient business and the sales tax programming was a bit cumbersome, having to change them weekly to where we were selling. A built in GPS system with retail sales taxes integrated would be incredible.
> 
> Support staff was great, learning all of the capabilities in the beginning takes time, but well worth it. Payment processing was very good and only ran into a few situations where the wi-fi signal wasn't strong in the building we were in, disrupting service.

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