---
description: ¿Qué piensan los usuarios de The Magazine Manager? Lee las reseñas y opiniones verificadas, descubre sus características y el nivel de usabilidad, consulta los precios y conoce las ventajas y desventajas de The Magazine Manager gracias a Capterra Colombia.
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title: The Magazine Manager - Opiniones, precios y características - Capterra Colombia 2026
---

Breadcrumb: [Inicio](/) > [Software para gestionar publicaciones y suscripciones](/directory/20020/publishing-and-subscriptions/software) > [The Magazine Manager](/software/77189/the-magazine-manager)

# The Magazine Manager

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> The Magazine Manager es el líder mundial en software para editores con ventas, producción y facturación en una plataforma unificada.
> 
> Veredicto: 348 usuarios lo han valorado con **4.8/5**. De los mejores valorados en **Probabilidad de recomendación**.

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## Vista rápida

### ¿Quién usa The Magazine Manager?

Editores de cualquier tamaño.

## Estadísticas y valoraciones rápidas

| Métrica | Calificación | Detalles |
| **En general** | **4.8/5** | 348 Opiniones |
| Facilidad de uso | 4.5/5 | Basado en las opiniones generales |
| Asistencia al cliente | 4.8/5 | Basado en las opiniones generales |
| Relación calidad-precio | 4.7/5 | Basado en las opiniones generales |
| Funciones | 4.6/5 | Basado en las opiniones generales |
| Porcentaje de recomendaciones | 90% | (9/10 Probabilidad de recomendación) |

## Sobre el proveedor

- **Empresa**: Mirabel Technologies
- **Constitución**: 2002

## Contexto comercial

- **Público objetivo**: 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+
- **Despliegue y plataformas**: Cloud, SaaS, Web, Mac (desktop), Windows (desktop), Chromebook (desktop), Android (móvil), iPhone (móvil)
- **Idiomas admitidos**: inglés
- **Países disponibles**: Albania, Alemania, Andorra, Australia, Austria, Bielorrusia, Bosnia y Herzegovina, Bulgaria, Bélgica, Canadá, Chequia, Chipre, Ciudad del Vaticano, Croacia, Dinamarca, Eslovaquia, Eslovenia, España, Estados Unidos, Estonia y 38 más

## Funciones

- Acceso móvil
- Alertas y notificaciones
- Almacenamiento de documentos
- Captura de clientes potenciales
- Comentarios/notas
- Creación de informes/análisis
- Cualificación de leads
- Diseño y maquetación
- Generación de clientes potenciales
- Gestión de campañas
- Gestión de clientes potenciales
- Gestión de contactos
- Gestión de correo electrónico
- Gestión de flujos de trabajo
- Gestión de la circulación
- Gestión de suscripciones
- Gestión de tareas
- Gestión del pipeline
- Gestión del pipeline de ventas
- Importación y exportación de datos
- Informes de ventas
- Informes personalizables
- Marketing por correo electrónico
- Panel de actividades
- Presupuestos y estimaciones
- Programación de citas
- Segmentación
- Seguimiento de interacciones
- Third-Party Integrations

## Integraciones (en total: 20)

- Adobe InDesign
- Beefree
- CardConnect
- Elastic Security
- Elastic Stack
- Epicor Prophet 21
- Gmail
- Google Ads
- Google Calendar
- Google Chrome
- Mailchimp
- Microsoft Outlook
- Mirabel's Marketing Manager
- Plug'n Pay
- QuickBooks Online Advanced

… y 5 integraciones más

## Opciones de asistencia

- E-mail/Help Desk
- Base de conocimientos
- Asistencia telefónica
- Chat

## Categoría

- [Software para gestionar publicaciones y suscripciones](https://www.capterra.co/directory/20020/publishing-and-subscriptions/software)

## Categorías relacionadas

- [Software para gestionar publicaciones y suscripciones](https://www.capterra.co/directory/20020/publishing-and-subscriptions/software)
- [Software CRM](https://www.capterra.co/directory/2/customer-relationship-management/software)
- [Herramientas de administración de leads](https://www.capterra.co/directory/30017/lead-management/software)
- [Software de seguimiento comercial](https://www.capterra.co/directory/32744/sales-tracking/software)

## Alternativas

1. [Zoho CRM](https://www.capterra.co/software/155928/zoho-crm) — 4.3/5 (6964 reviews)
2. [Bigin by Zoho CRM](https://www.capterra.co/software/204998/bigin-by-zoho-crm) — 4.7/5 (724 reviews)
3. [HubSpot CRM](https://www.capterra.co/software/152373/hubspot-crm) — 4.5/5 (4451 reviews)
4. [Salesforce Sales Cloud](https://www.capterra.co/software/61368/salesforce) — 4.4/5 (18768 reviews)
5. [Dynamics 365](https://www.capterra.co/software/157279/dynamics-365) — 4.4/5 (5811 reviews)

## Opiniones

### "Not just another CRM" — 5.0/5

> **Adeina** | *12 de diciembre de 2025* | Marketing y publicidad | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: The level of customization sets it apart. Magazine Manager allows you to shape the system around how your team actually works, rather than forcing you into rigid workflows. The built in AI tools are genuinely useful, helping streamline communication and refine brand voice, while the overall platform supports organization, scalability, and long term growth.
> 
> **Puntos en contra**: Because it’s so customizable, there is a learning curve. Especially for teams that want to jump in fast without configuring workflows first. Some features aren’t immediately intuitive, but once you understand the system logic, it becomes much more powerful.
> 
> The Magazine Manager feels like a system built by people who actually understand how publishing, sales, and operations collide in real life. It’s flexible without being flimsy, structured without being restrictive. Once dialed in, it streamlines communication, workflow management, and customer relationships in a way that supports growth instead of slowing it down. It’s especially strong for teams that want control, customization, and room to evolve.

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### "MM Review 2026" — 5.0/5

> **Mary** | *5 de enero de 2026* | Edición | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: Magazine Manager has been a great addition to my workflow. I really like the platform—it’s intuitive, keeps me organized, and makes it easy to stay on top of priorities. The client tracking and goal-setting tools are especially helpful, and I love having the ability to monitor performance and quickly reference customer history in one place.&#10;&#10;I’m also looking forward to using more of the production applications as I continue working in the system. Overall, it’s a well-built platform that supports day-to-day efficiency and better long-term planning.
> 
> **Puntos en contra**: I do wish there were a way to copy and paste proposals even after they’ve passed the close date, with the ability to update and refresh them as needed.
> 
> The quality of Magazine Manager is excellent for sales and publications. The team does their best to respond to issues quickly, and I really appreciate the ongoing support. If I ever miss something new, they always send a training link that I can watch at my convenience—super helpful and easy to fit into my schedule.

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### "A solid product that can do it all, if you can figure out how to use it." — 3.0/5

> **Usuario verificado** | *15 de abril de 2018* | Valoración de la recomendación: 5.0/10
> 
> **Puntos a favor**: We were managing our printed magazine with a series of spreadsheets on Google until we jumped to Magazine Manager. Now our team has real-time access to billing, contracts, pagination and flatplanning. It hasn't been easy and continues to present difficulties, but overall I'd say using Magazine Manager has been a benefit for our company.
> 
> **Puntos en contra**: Though they've tried facelift after facelift, I feel that the product is just so complex and has so much "technical debt" at this point in time that it needs a complete rewrite from the ground up in order to feel like a modern product. It is complex software designed to manage complex businesses, but it just doesn't meet the user interface and usability we're accustomed to in 2018.

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### "Great software for publications\!" — 5.0/5

> **James** | *30 de diciembre de 2025* | Productos lácteos | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: Magazine manager was made for publications so it is great for managing both the advertising side and the circulation side. It also helps us do more with our data.
> 
> **Puntos en contra**: The one thing I don't like is that you can't map email addresses input through the email upload back to contacts in the CRM. Those two areas are not as connected as I'd like.
> 
> It works great for us. The support in getting it set up and learning it was great. Also really good training each time we hire someone new.

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### "The Best Magazine Publishing CRM Out There, Hands Down" — 5.0/5

> **Charles** | *27 de junio de 2025* | Edición | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: Hands down, the best CRM platform for a magazine publisher. The team at Mirabel Technologies is investing heavily in technology (think AI), and the customer support is second to none. If you are considering a switch and want to improve your team's productivity significantly, I highly recommend taking a close look at The Magazine Manager. It seamlessly integrates everything from CRM to production, to accounting, and they are even working on editorial integrations.
> 
> **Puntos en contra**: It's challenging to identify a downside to The Magazine Manager, so I have to dig deeper. Sometimes it is like drinking out of a firehose? That can be a good thing—rapid advancements and constantly improving. Minor improvements would be to simplify the ability to merge active accounts without tech support, and create a template to easily create a sales-to-goals dashboard by product for management (team individually).
> 
> Outstanding. I have used multiple CRM platforms and have found the experience with The Magazine Manager second-to-none.

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