--- description: ¿Qué piensan los usuarios de Open Loyalty? Lee las reseñas y opiniones verificadas, descubre sus características y el nivel de usabilidad, consulta los precios y conoce las ventajas y desventajas de Open Loyalty gracias a Capterra Colombia. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Open Loyalty - Opiniones, precios y características - Capterra Colombia 2026 --- Breadcrumb: [Inicio](/) > [Herramientas de gamificación](/directory/30911/gamification/software) > [Open Loyalty](/software/171121/open-loyalty) # Open Loyalty Canonical: https://www.capterra.co/software/171121/open-loyalty Página: 1 de 2\ Siguiente: [Página siguiente](https://www.capterra.co/software/171121/open-loyalty?page=2) > Plataforma de fidelidad 100 % personalizable con funciones de ludificación y fidelidad listas para usar. Disponible como código abierto y en la nube. > > Veredicto: 15 usuarios lo han valorado con **4.8/5**. De los mejores valorados en **Probabilidad de recomendación**. ----- ## Vista rápida ### ¿Quién usa Open Loyalty? Comercio minorista, finanzas: programas de fidelización del cliente que funcionan en línea y fuera de línea. B2B: programa de motivación para vendedores y revendedores. Startups: base para crear productos centrados en el cliente. ## Estadísticas y valoraciones rápidas | Métrica | Calificación | Detalles | | **En general** | **4.8/5** | 15 Opiniones | | Facilidad de uso | 4.5/5 | Basado en las opiniones generales | | Asistencia al cliente | 4.7/5 | Basado en las opiniones generales | | Relación calidad-precio | 4.7/5 | Basado en las opiniones generales | | Funciones | 4.5/5 | Basado en las opiniones generales | | Porcentaje de recomendaciones | 90% | (9/10 Probabilidad de recomendación) | ## Sobre el proveedor - **Empresa**: Open Loyalty - **Ubicación**: Warsaw, Polonia - **Constitución**: 2008 ## Contexto comercial - **Público objetivo**: 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+ - **Despliegue y plataformas**: Cloud, SaaS, Web, Android (móvil), iPhone (móvil) - **Idiomas admitidos**: inglés - **Países disponibles**: Afganistán, Albania, Alemania, Andorra, Angola, Anguila, Antigua y Barbuda, Arabia Saudita, Argelia, Argentina, Armenia, Aruba, Australia, Austria, Azerbaiyán, Bahamas, Bangladés, Barbados, Baréin, Belice y 208 más ## Funciones - CRM - Clasificación - Gestión de campañas - Gestión de membresías - Gestión de promociones - Gestión de recompensas - Métricas de rendimiento - Programa de fidelización - Seguimiento de actividades de clientes - Seguimiento de la participación - Tarjetas de fidelidad ## Opciones de asistencia - E-mail/Help Desk - Preguntas frecuentes/foro - Base de conocimientos - Asistencia telefónica - Asistencia 24/7 - Chat ## Categoría - [Herramientas de gamificación](https://www.capterra.co/directory/30911/gamification/software) ## Categorías relacionadas - [Herramientas de gamificación](https://www.capterra.co/directory/30911/gamification/software) - [Software de fidelización de clientes](https://www.capterra.co/directory/10031/customer-loyalty/software) ## Alternativas 1. [Kahoot\!](https://www.capterra.co/software/156399/kahoot) — 4.7/5 (2888 reviews) 2. [CataBoom](https://www.capterra.co/software/1025260/cataboom) — 5.0/5 (3 reviews) 3. [Kangaroo](https://www.capterra.co/software/149363/kangaroo-rewards) — 4.9/5 (248 reviews) 4. [Talon.One](https://www.capterra.co/software/159778/talon-one) — 4.8/5 (16 reviews) 5. [Playable](https://www.capterra.co/software/179977/playable) — 4.6/5 (32 reviews) ## Opiniones ### "Open Loyalty rewards" — 4.0/5 > **Mark** | *6 de septiembre de 2021* | Tecnología y servicios de la información | Valoración de la recomendación: 8.0/10 > > **Puntos a favor**: The software was easy to install and use. There are a few key configurations needed but nothing a mid-senior developer cannot manage. The ability of the software to easily create reward campaigns, load bulk vouchers and issue out is quick and painless. Open Loyalty is free to use which is great for testing out the platform and helping to define how your business way want to use it. > > **Puntos en contra**: It is a little limited in terms of reporting functionality via the admin console or API. > > The software has been easy to use and understand. The API documentation is kept up to date and is easy to consume. The team at Open Loyalty are great, they consistently provide good service and are willing to help if required. ----- ### "The best solution for loyalty program implementations" — 5.0/5 > **Darío** | *5 de marzo de 2020* | Software informático | Valoración de la recomendación: 10.0/10 > > **Puntos a favor**: This is an ideal solution for companies that seek to complement their current e-business / CRM / ERP with a loyalty program without breaking nor the bank nor their current functionality. Every possible scenario has been thought out: campaigns with a set range of dates, rewards that depend on the client's loyalty level, segmentation of clients based on their number of points, rewards exchanged, number of transactions, etc. It's really easy to integrate with existing front-end solutions and has an admin panel that helps defining and dynamically changing levels, client segments, points-reward conversion rates, and also look at each client's transaction history, solve attribution problems, etc, effectively treating the loyalty program as an external module of their main software. > > **Puntos en contra**: There have been two main misunderstandings about Open Loyalty so far: that it's free (because of the "Open" part) and that it's an out-of-the-box solution. The development version is indeed free and serves the purpose of allowing the construction of a quick proof of concept of the implementation, when the online demo is not enough for an evaluation of the product. The idea that this product would be a solution that could be configured and just published to the world is a little off. This product serves all purposes and can be easily integrated (through JSON requests) with any existing front-end that can be extended, be it the front-end for the acquisition of points or the one for exchanging them. > > The application is very responsive at all times and has been designed for scalability, which we've never have had the need to do since the default configuration is more than enough for our customers' user base. We've implemented this solution with several clients and it's been a really quick and easy solution that has kept our customers happy. ----- ### "Robust system with lots of features out of the box" — 4.0/5 > **Joris** | *23 de agosto de 2021* | Tecnología y servicios de la información | Valoración de la recomendación: 8.0/10 > > **Puntos a favor**: We liked that it's customizable, scalable and we get full access to the source code. On the campaign configuration side, we appreciate the different types of programs we can create that can improve user engagement and keep them happy. We are also pleased with the fast and responsive customer service. > > **Puntos en contra**: We experienced some issues during the initial setup as our tech team was not familiar with all of the tech stacks used, some of our requirements are not supported, and our tech team experiences some challenges in customizing it. Other problems are attributed to the language barrier and different time zones. ----- ### "OpenLoyalty allowed us a quick market entry" — 4.0/5 > **Anna** | *2 de febrero de 2023* | Servicios financieros | Valoración de la recomendación: 9.0/10 > > **Puntos a favor**: - The frontend is super easy to handle and settings allow realizing most our requirements out of the box. - Quick and helpful customer support in case of any problems > > **Puntos en contra**: - From a product manager perspective it would be great to customize reports according to my needs. - Requesting new functionalities takes a time until prioritization on OpenLoyalty side. - Overall great documentation but versioning could be a bit better in terms of what has changed exactly. ----- ### "Rapid deployment and flexibility of integration" — 5.0/5 > **Cristóbal** | *27 de septiembre de 2021* | Tecnología y servicios de la información | Valoración de la recomendación: 9.0/10 > > **Puntos a favor**: The best thing was, that we had the opportunity to give our clients a solution in a very fast way and adapted to their needs, integrating it with their POS systems in an agile way using the API's > > **Puntos en contra**: In some moments it was difficult to interact with the database since everything has to be done via API's and in some moments it can complicate the resolution of an incident. > > It was a successful project with great support from the supplier. In a very short time, our client was able to launch a loyalty program with personalized strategies and a portal for their clients. ----- Página: 1 de 2\ Siguiente: [Página siguiente](https://www.capterra.co/software/171121/open-loyalty?page=2) ## Enlaces - [Ver en Capterra](https://www.capterra.co/software/171121/open-loyalty) ## Esta página se encuentra disponible en los siguientes idiomas | Local | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pl | | | pt | | | pt-PT | | | sv | | | tr | | ----- ## Datos estructurados