---
description: ¿Qué piensan los usuarios de Salesforce Marketing Cloud? Lee las reseñas y opiniones verificadas, descubre sus características y el nivel de usabilidad, consulta los precios y conoce las ventajas y desventajas de Salesforce Marketing Cloud gracias a Capterra Colombia.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Salesforce Marketing Cloud - Opiniones, precios y características - Capterra Colombia 2026
---

Breadcrumb: [Inicio](/) > [Herramientas de email marketing](/directory/30013/email-marketing/software) > [Salesforce Marketing Cloud](/software/7723/salesforce-marketing-cloud) > [Alternativas a Salesforce Marketing Cloud](https://www.capterra.co/alternatives/7723/salesforce-marketing-cloud)

# Alternativas a Salesforce Marketing Cloud

Canonical: https://www.capterra.co/alternatives/7723/salesforce-marketing-cloud

> Explorar las mejores alternativas a Salesforce Marketing Cloud. Compara las características, las valoraciones y las opiniones para encontrar el software que mejor se adapta a tus necesidades.

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## Las mejores alternativas

1. **Brevo** — 4.6/5 (3445 reviews) — Obtén todas las herramientas de marketing por correo electrónico que necesitas para hacer crecer tu negocio, por un precio excelente.
   - [Ver perfil](https://www.capterra.co/software/132996/brevo)
   - [Comparar con Salesforce Marketing Cloud](https://www.capterra.co/compare/7723/132996/salesforce-marketing-cloud/vs/brevo)
2. **Mailchimp** — 4.5/5 (17603 reviews) — MailChimp te brinda las herramientas de marketing para ser tú mismo en un escenario más grande.
   - [Ver perfil](https://www.capterra.co/software/110228/mailchimp)
   - [Comparar con Salesforce Marketing Cloud](https://www.capterra.co/compare/7723/110228/salesforce-marketing-cloud/vs/mailchimp)
3. **ActiveCampaign** — 4.6/5 (2561 reviews) — Más de 120 000 clientes usan ActiveCampaign para personalizar su email marketing y ofrecer a sus contactos exactamente lo que desean, cuando lo desean.
   - [Ver perfil](https://www.capterra.co/software/79367/activecampaign)
   - [Comparar con Salesforce Marketing Cloud](https://www.capterra.co/compare/7723/79367/salesforce-marketing-cloud/vs/activecampaign)
4. **MailerLite** — 4.7/5 (2259 reviews) — MailerLite es un proveedor de servicios de marketing por correo electrónico que se centra en la simplicidad, la excelente asistencia al cliente y los hermosos diseños de correo electrónico.
   - [Ver perfil](https://www.capterra.co/software/136603/mailerlite)
   - [Comparar con Salesforce Marketing Cloud](https://www.capterra.co/compare/7723/136603/salesforce-marketing-cloud/vs/mailerlite)
5. **Constant Contact** — 4.3/5 (2923 reviews) — Todas las herramientas de marketing, características y orientación experta que necesitas para tener éxito, todo en un solo lugar. Crea tu sitio web gratis hoy mismo.
   - [Ver perfil](https://www.capterra.co/software/31898/constant-contact)
   - [Comparar con Salesforce Marketing Cloud](https://www.capterra.co/compare/7723/31898/salesforce-marketing-cloud/vs/constant-contact)
6. **EmailOctopus** — 4.8/5 (655 reviews) — Marketing por correo electrónico por menos, a través del SES de Amazon.
   - [Ver perfil](https://www.capterra.co/software/147415/emailoctopus)
   - [Comparar con Salesforce Marketing Cloud](https://www.capterra.co/compare/7723/147415/salesforce-marketing-cloud/vs/emailoctopus)
7. **Systeme.io** — 4.8/5 (2127 reviews) — Envía correos electrónicos ilimitados a 2.000 contactos de forma gratuita, para siempre.
   - [Ver perfil](https://www.capterra.co/software/198994/systeme)
   - [Comparar con Salesforce Marketing Cloud](https://www.capterra.co/compare/7723/198994/salesforce-marketing-cloud/vs/systeme)
8. **HubSpot Marketing Hub** — 4.5/5 (6230 reviews) — HubSpot es un sistema de marketing de atracción en Internet que ayuda a las empresas a encontrarse en línea y generar más clientes potenciales.
   - [Ver perfil](https://www.capterra.co/software/171840/hubspot-marketing)
   - [Comparar con Salesforce Marketing Cloud](https://www.capterra.co/compare/7723/171840/salesforce-marketing-cloud/vs/hubspot-marketing)
9. **EngageBay CRM** — 4.7/5 (907 reviews) — EngageBay te permite hacer crecer tu negocio con potentes funcionalidades de marketing por correo electrónico para aumentar las tasas de apertura y las conversiones.
   - [Ver perfil](https://www.capterra.co/software/178819/engagebay-marketing)
   - [Comparar con Salesforce Marketing Cloud](https://www.capterra.co/compare/7723/178819/salesforce-marketing-cloud/vs/engagebay-marketing)
10. **Omnisend** — 4.7/5 (836 reviews) — Omnisend es la plataforma de marketing por correo electrónico para comercio electrónico que te ayuda a vender más. Compatible con las plataformas de comercio electrónico más populares.
    - [Ver perfil](https://www.capterra.co/software/153508/omnisend)
    - [Comparar con Salesforce Marketing Cloud](https://www.capterra.co/compare/7723/153508/salesforce-marketing-cloud/vs/omnisend)
11. **Marketo Engage** — 4.3/5 (710 reviews) — Software de automatización de marketing potente y fácil de usar que ayuda a generar clientes potenciales cualificados y convertir el gasto de marketing en ingresos.
    - [Ver perfil](https://www.capterra.co/software/75130/marketo-lead-management)
    - [Comparar con Salesforce Marketing Cloud](https://www.capterra.co/compare/7723/75130/salesforce-marketing-cloud/vs/marketo-lead-management)
12. **Marketing 360** — 4.5/5 (1138 reviews) — La principal plataforma de marketing para marketing por correo electrónico.
    - [Ver perfil](https://www.capterra.co/software/148516/marketing-360)
    - [Comparar con Salesforce Marketing Cloud](https://www.capterra.co/compare/7723/148516/salesforce-marketing-cloud/vs/marketing-360)
13. **monday.com** — 4.6/5 (6035 reviews) — monday.com es un sistema operativo de trabajo en la nube en el que los equipos dirigen sus proyectos y trabajos diarios, ya sea en la oficina, desde casa o en cualquier lugar.
    - [Ver perfil](https://www.capterra.co/software/147657/monday-com)
    - [Comparar con Salesforce Marketing Cloud](https://www.capterra.co/compare/7723/147657/salesforce-marketing-cloud/vs/monday-com)
14. **Klaviyo** — 4.6/5 (528 reviews) — Klaviyo es una moderna plataforma de marketing que permite que las marcas de comercio electrónico forjen relaciones ilimitadas de alto valor a través del correo electrónico y las redes sociales.
    - [Ver perfil](https://www.capterra.co/software/156699/klaviyo)
    - [Comparar con Salesforce Marketing Cloud](https://www.capterra.co/compare/7723/156699/salesforce-marketing-cloud/vs/klaviyo)
15. **Keap** — 4.1/5 (1298 reviews) — Infusionsoft by Keap: plataforma de automatización de CRM, ventas y marketing todo en uno, poderosa y de bajo costo, para hacer crecer tu negocio.
    - [Ver perfil](https://www.capterra.co/software/76390/infusionsoft)
    - [Comparar con Salesforce Marketing Cloud](https://www.capterra.co/compare/7723/76390/salesforce-marketing-cloud/vs/infusionsoft)

## Categorías relacionadas

- [Herramientas de email marketing](https://www.capterra.co/directory/30013/email-marketing/software)
- [Herramientas de marketing en redes sociales](https://www.capterra.co/directory/30781/social-media-marketing/software)
- [Herramientas para gestionar redes sociales](https://www.capterra.co/directory/30939/social-media-management/software)
- [Software de plataformas de gestión de datos](https://www.capterra.co/directory/32261/data-management-platforms/software)
- [Herramientas de generación de leads](https://www.capterra.co/directory/30963/lead-generation/software)

## Enlaces

- [Ver en Capterra](https://www.capterra.co/alternatives/7723/salesforce-marketing-cloud)
- [Ver el perfil del producto](https://www.capterra.co/software/7723/salesforce-marketing-cloud)

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